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About Hotlaps

What is Hotlaps

Hotlaps is a one-of-a-kind peek into the Driver Websites Integrated Content Management System, ICMS. The ICMS, which you would receive when you get your own site, allows you to update all the content within your site, on your own time, with no special programs, computer knowledge, or complicated code. If you can send an email, you can update your site!

Hotlaps shows you how to update the site with new information, stats, results, photos, and your latest news. This means your site can stay current, without having to call someone and wait for them to post the new content, plus there is NO FEE for updating the content. Also, don’t worry; what you update on here after you create an account, no one else will be able to see it. It is simply here for you to learn how easy your own website can be to manage.

Alongside the ability to update your own website using the ICMS, comes your very own advanced website statistics. Once logged in, you are able to view how many people are visiting your website, where they are coming from, how often they do visit, and most importantly, you are able to track your sponsor’s impressions and ad clicks on the website.

For example, you and Keizer Wheels set up a marketing partnership in which they wanted their logo on your new website. You would then be able to give them a detailed report on how many people have viewed the Keizer Wheels logo as well as how many times a user has clicked on the logo to visit the Keizer Wheels website. They WILL love this.

Don’t worry, if you get more sponsors after you get your new website, it doesn’t cost you anything for us to update that. Get us the logo and web address and we will get that on your site right away. We are here to help.

Click Try it up above and get started today!

Every website built by Driver Websites includes our proprietary Integrated Content Management System, the ICMS. The ICMS is made so anyone can update their own site on their own time with no update charges. You now have the power to manage your own site.

The ICMS includes an advanced tracking system which gives you the opportunity to hand your sponsors reports on how many impressions and clicks they receive on your website.

With your racer website, we give you a way to keep your sponsors happy and up to date with what you can offer them. They are looking for a return on their investment. If you can’t give them that, they will leave taking your opportunity for a successful racing career.

You will be able to log into your very own Web Stats and print off the information for your sponsors to look at. Impressions and ad clicks are recorded... Give them a reason to stay on board!

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